Sajith Pai
Writings on VC, Tech & Culture
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Nailing Capital v Scaling Capital

July 31, 2021 By Sajith Pai in Venture Capital / Startups 1 Comment Tags: Startups, Venture Capital

Thoughts and reflections inspired by the frenzied pace of investing and dealmaking we are seeing in the early stage in India, and specifically the trend of traditionally later stage investors playing early.

Two, or maybe three types of capital

All money in venture capital is not similar. We can distinguish between

  • Nailing Capital: money required to get you to nail your product proposition + GTM (Go To Market) approach and
…
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‘In-N-Out Burger’: A Book Review

June 27, 2021 By Sajith Pai in Book Reviews, Retail No Comments

I read a 2009 book by journalist Stacy Perman on cult burger brand In-N-Out Burger. It is an enjoyable read. I shared a brief review of the book + what I found interesting from the book on LinkedIn as an article and Twitter as a tweet thread. I broadly lump what I find interesting into three buckets – car commerce, food tech and finally, franchising as the accompanying …

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What startups can learn from India’s fastest growing edtech startup, Classplus

June 27, 2021 By Sajith Pai in Venture Capital / Startups No Comments Tags: Edtech, Startups

One of the startups I lead, and manage, Classplus, has been on fire of late. It is seeing a lot of customer and investor love. I wrote out a tweet thread, to explain, their secret sauce; at the heart of which is an obsession with customer feedback, and ensuring everyone in the company is continuously talking to customers. Later, as the tweet got popular, I converted the thread into …

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Unbundling Humans, or, Unbundling Human Creation

June 13, 2021 By Sajith Pai in Miscellany, Venture Capital / Startups 1 Comment Tags: Fertility, Startups, Unbundling

“There are two ways to make money in business: You can unbundle, or you can bundle.” – Jim Barksdale, cofounder of Netscape

As frameworks for identifying opportunities in startupland go, unbundling / (re)bundling is amongst the most seminal ones out there. Here is an example of how it works.

Visualize a product that helps you read (for a fee) any magazine / newspaper story – effectively you have unbundled or …

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‘Exhaust Fumes’, or, Understanding Startup Valuations

June 9, 2021 By Sajith Pai in Venture Capital / Startups No Comments Tags: Startups, Valuation, Venture Capital

“Early stage valuations aren’t really valuations. They are the exhaust fumes of a negotiation about two things – the amount raised and the amount of dilution.” – Fred Wilson; source.

“Those guys are morons,” says Palihapitiya of many value investors. The historic way of determining value by looking at balance sheets and discounted cash flow no longer works, he asserts. “Today, when money has no value, because we’ve essentially …

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Network States and Nation SPACs, or Westphalia Redux

April 14, 2021 By Sajith Pai in Miscellany No Comments Tags: Balaji Srinivasan, Neostates

The Ratification of the Treaty of Munster, Painting by Gerard Ter Borch (1648)

The title of this piece is of course a play on The Peace of Westphalia, the name for the two treaties signed in 1648 between various delegations representing the micronations and provinces of Europe. The Peace of Westphalia brought into being the concept of the sovereign nation state. One that has a monopoly on state violence and …

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How founders should think about product-market fit

February 27, 2021 By Sajith Pai in Product Market Fit / PMF Essays, Venture Capital / Startups 1 Comment Tags: Founders, product market fit, Startups, Venture Capital

Product Market Fit or PMF is amongst the most discussed and evergreen startup topics. Popularised by Marc Andreessen in a celebrated post titled ‘The Only Thing That Matters’, PMF has become a keen topic of study and analysis in the startup community. Not a year or a quarter passes by without a celebrated article or twitter thread offering a new take or slant on it. After all PMF …

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How the best founders drive learning at their startups

February 27, 2021 By Sajith Pai in Venture Capital / Startups No Comments Tags: Founders, Startups

The best founders ensure that their startups learn continuously, and iterate + improve their strategy, tactics and playbook constantly. They ensure this learning through three routes. These are

  • learning from customers, enabled through speedy product iterations
  • learning from external talent / interviewes, via the hiring process
  • learning from VCs / investors via the fundraising process or investor meetings.

In that order. Customers / product iterations are the most important source …

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I joined Amit Varma on ‘The Seen & The Unseen’ podcast

February 27, 2021 By Sajith Pai in Miscellany, Venture Capital / Startups No Comments Tags: India, Startups, Venture Capital

I joined Amit Varma on his acclaimed The Seen & The Unseen podcast to talk about venture valuations, the VC playbook, the evolving media sector, my productivity hacks + stack, and lots more.

It is long podcast (Amit’s signature style) but certainly the most interesting + important one I have done. Do give it a listen! Link below. (The wonderful illustration that appears on the Seen Unseen page is by …

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The Indus Valley Playbook

January 7, 2021 By Sajith Pai in Venture Capital / Startups No Comments Tags: India, Startups, Venture Capital

In this long essay, in fact my longest ever at ~7k words, I set out the evolution of the Indian startup ecosystem, or ‘Indus Valley’, as well as the distinct set of hacks and business models that have evolved to help Indian startups win, which I term as the Indus Valley playbook.

The essay has three sections

  • Origin and evolution of the India startup ecosystem or Indus Valley as I
…
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Recent Posts

  • The Four Routes to Starting Up
  • Interleavings: Notes and thoughts on recent reads, 27 April ’25
  • Interleavings: Notes & thoughts on recent reads, 13 April ’25
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  • Book Highlights & Notes: ‘Unreasonable Hospitality’ by Will Guidara

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