There are 3 parts to this essay, a longer one on what I enjoyed reading (across books and podcast transcripts) this year, as well two shorter ones on what I enjoyed listening (music) and watching (web series).
Book reading is a competitive sport for some. Some want to read 52 books, one for every week. Some are more ambitious, going for 100 books. There was a time when I …
Reading Sunil Khilnani’s Idea of India nearly two decades after its original appearance to considerable acclaim, and nearly fifteen years after I purchased a copy (yes, I have waited that long to read it!) I am struck by
Indian advertising is badly in need of well-written books (or memoirs) by industry leaders, sharing their account of the evolution of the industry and sharing insights into advertising & marketing.
Pandeymonium, by Piyush Pandey, is not that book.
It will probably do ok in sales. Piyush Pandey is a well-known figure, possibly the best-known figure in Indian advertising, and there should be enough curiosity about the book to …