This is a transcript of an AMA I did on 7 May ‘25, for the SeedToScale team (part of Accel India, runs seedtoscale.com). It was themed around unpacking the Indus Valley Report 2025 but it did go beyond the same. I have edited it mildly to make it more readable. If you see SPW, remember it stands for Sajith Pai’s Words. I have used SPW wherever I have added …
Startups
Interleavings: Notes & thoughts on recent reads, 25 May ’25
What I read and found interesting of late. The title ‘Interleavings’ comes from publishing. Interleaved books are those sold with blank pages inserted between printed pages so as to facilitate note-taking. This was a common practice in the 16th and 17th century, but has disappeared now. Thus my term ‘Interleavings’ for my notes and thoughts on the digital texts I enjoyed reading. Here are my interleavings from the recent past.…
The Four Routes to Starting Up
In my role as an early stage VC, I often get asked by aspiring founders for my reactions to, and feedback on, their startup ideas. This article is borne out of the learnings from those interactions, and is written to be helpful to any aspiring founder, who is figuring out their startup idea.
For founders who are in the process of honing in on their startup idea, it is worth …
Interleavings: Notes & thoughts on recent reads, 13 April ’25
In publishing, interleaved books are those sold with blank pages inserted between printed pages so as to facilitate note-taking. They were a common practice in the 16th and 17th century. Here is how an interleaved book with notes by the reader (source) looked like –
Thus my term ‘Interleavings’ for my notes and thoughts on the digital texts I enjoyed reading.
Here are my interleavings from the recent …
Reflections on completing 10 years in Delhi
I recently completed 10 years in Delhi, India’s capital city. Well, strictly speaking, I have lived the last decade in Noida, a satellite city of Delhi, part of the Delhi National Capital Region (NCR), and tightly integrated with Delhi, and so this will do. Neither me, nor my wife, have roots or relations in Delhi or the wider region. So what am I doing here in Delhi?
Well, we moved …
What I Read and Enjoyed Lately: 23 March 2025
Podcasts
1/ Chris Pedregal, founder + CEO at Granola on the Colossus’ Invest Like The Best podcast w Patrick O’Shaughnessy
Link to podcast. Link to podcast excerpts i found interesting.
Some of you may recall that Chris wrote a terrific piece a few months back on how founders should think about building AI products. This podcast is in much the same vein though I found it somewhat less useful …
The Busy Founder’s Guide to PMF
TL;DR: PMF or Product-Market Fit is not a singular fit, but in fact two sequential fits. First, you need to achieve Product to Problem Fit or PPF (where you validate that your solution is able to address problems for a set of customers), and then you need to achieve (Go-to-Market) Motion to Market Fit, or MMF (where you can reliably, affordably, acquire lookalikes of the above customers to build a …
PMF Convo #19 – Romita Mazumdar, Foxtale
In my latest PMF Convo interview, I spoke to Romita Mazumdar, founder & CEO of beauty products co Foxtale. Romita is a VC analyst turned founder, who started Foxtale during the COVID-19 pandemic, speaking to 900+ women and 100+ brands to figure out the specific sub-problem she wanted to attack in the beauty space. Her earned insight was that Indian customers want instant gratification, and efficacy, and she designed …
Podcast Notes & Thoughts: Lulu Meservey on Colossus’ Invest Like The Best
Lulu Cheng Meservey is the founder of Rostra, the ‘PR’ firm du jour, and the high priestess of the ‘go direct’ movement, where founders are encouraged to front the message about their co to the world, instead of relying on internal or external PR teams to front their point of view. I first came across Lulu on Twitter when Dwarkesh Patel thanked her for connecting him to Daniel Yergin…
PMF Convo #18 – Srikrishnan Ganesan, Rocketlane
As part of the PMF Convo series, I recently spoke to Srikrishnan Ganesan, cofounder and CEO of Rocketlane, a SaaS startup that sells software for better customer onboarding, implementation, and professional services automation. In June ’24, Rocketlane raised a $24m Series B co-led by 8VC, Z47, and Nexus Ventures on the back of strong market momentum in the U.S. market. This was on the back of an $18m …