The term ‘CM2+’ (pronounced CM2 positive) is frequently used in startup conversations, but often its true meaning and significance are misunderstood or not apparent. In this note I explain it significance and why becoming CM2+ is a key goal that early stage startups should strive for, and why it is integrally linked with getting to PMF (product-market fit).
In the essay I have used CM2+ as a shorthand for ‘CM2 …
Vinay Hiremath is the first tech leader I have had a chance to interview through all these episodes of PMF Convo. Vinay and I were connected by Jai Relan, an impressive young builder / hustler who is presently an Associate at The Council Fund. Now, I have always been curious as to how tech looks at PMF (product-market fit), and this talk did help in getting that perspective. Now, …
In this essay, I reflect on my past five years in venture, my learnings and evolution. My evolution, of course, echoes the evolution of the Indian venture and startup landscape too, and cannot be seen in isolation. So we will take a deeper look at the Indian startup and venture landscape too. In addition, we will try and cover a few questions I (and perhaps other venture capitalists or VCs) …
Really candid episode where a founder Liz Zalman, and her investor Jerry Neumann discuss the challenges of being a startup founder, fundraising and venture capital from their distinct perspectives, as a founder and as a VC. Liz doesnt hold anything back, talking abt her investors who dont get into the nitty gritties with her, or dont really come prepared to board meetings, …
Enjoyed this wide-ranging chat between Nikhil (NBT) and Harry Stebbings. Having enjoyed Nikhil’s writing previously, this was a concentrated dose of NBT that I was happy to have. What stood out for me from the convo – his perspectives on how he prioritises traction (or early signs of PMF) over the market when it comes to picking, how he tries to avoid getting …
Arindam Paul has emerged as one of the most insightful marketing voices from the Indian startup ecosystem over the past few years. His practical posts and threads on various aspects of marketing and growth are chock full of advice for founders and operators covering diverse topics such as brand marketing for D2C brands, advertising strategies for Amazon marketplace vs Flipkart etc.
Good fun chat between fintech investor Sheel Mohnot, also one of the more colourful personalities on startup twitter, and 20VC host Harry Stebbings. Sheel is forthright with his takes and perspectives covering topics such as why he thinks there is no right way in venture (many paths work per him), why the venture industry would be better off with reduced fund sizes …
This is an edited transcript of an onstage chat between Christina Cacioppo, founder & CEO of Vanta, and Andrew Reed from Sequoia, who led the Series A into Vanta. Covers a bunch of useful themes around product-market fit (PMF) and early phase of launching, including how they worked with design partners and didn’t start coding till they saw strong resonance with the MVP …
Shreya Mishra now runs SolarSquare, a B2C rooftop solar panel installation company. Our conversation however was around her previous startup, Flyrobe, which was a fashion rental startup that however struggled to find product market fit or PMF. Flyrobe was a company we tracked closely, as it competed closely with a Blume portfolio company, Stage3. Both struggled to find PMF, and have now been acquired.
Sajith Pai: Relevant excerpts & highlights from the transcript I helped organise below (the podcast publisher didn’t have a transcript for this episode). Loved her observations on hiring for strengths (and not worrying about their weaknesses), how going public (and the process of doing so) helped her relook at her business in the right light and reorganise the costs, why she …